May 24, 2021

DRaaS vs Disaster Recovery: Which one is right for you? 

4 min
As digital infrastructure becomes increasingly complex, it’s important to recognise whether your DR solutions are still the right fit for your business.

Deciding whether to invest in an on-premises disaster recovery (DR) solution, or opt for Disaster Recovery as a Service (DRaaS) can be challenging. Factors like cost, complexity, and agility all factor into which avenue you pursue, and - depending on your organisation’s needs - either one could potentially be the right choice. 

However, as enterprises increasingly migrate towards public and hybrid cloud solutions, and with the added complexity and scale they incur, traditional DR solutions are increasingly coming up short. 

“Traditional replication and DR solutions weren’t conceived to deal with current IT complexity,” notes a new whitepaper published by Creative ITC, which explores How Disaster Recovery as-a-Service helps financial services firms stay on the front foot. No matter how vendors “try to fit square pegs into round holes,” the ever-increasing complexity of the modern IT landscape is making DRaaS an increasingly attractive proposition. 

The Cost of Traditional DR 

A traditional DR solution typically involves operating a dedicated data centre somewhere (hopefully not too) near to your existing facilities. You need to accept costs in the form of building, staffing and operating that data centre, as well as software maintenance, connectivity, power, cooling, and other infrastructure. Then, in order for that dedicated DR facility to remain useful, it needs to be upgraded in tandem with the rest of your IT infrastructure, adding a sizable capital and operational expense to your annual IT budget. 

Since DR of any kind functions similarly to insurance, calculating your ROI can be challenging. The best case scenario for the business as a whole is that you never need it, which makes shelling out significant amounts of money every year feel all the more galling. 

Research conducted by the IDC found that 77% of CIOs surveyed were actively looking for ways to reduce the costs incurred by their DR solutions. 

DRaaS as a Cost-Cutter

A monthly DRaaS subscription - much like the benefits of any other subscription service model, be it cloud or cyber security - has the benefit of transferring a lot of the costs involved in upgrading, maintaining and supporting DR functions to the service provider. It also reduces staffing costs, and provides access to a dedicated talent pool that can be hard to justify maintaining in-house. 

Cloud-based DRaaS programs can also be demonstrably faster (as long as they’re correctly configured) when it comes to resuming service after an outage. With the average cost of a data centre outage in the US coming to around $5,600 every minute, a faster recovery time thanks to a DRaaS solution can mean huge loss-reductions for an enterprise. 

Cutting Through the Complexity 

In addition to cutting costs, the major advantage that DRaaS gives over traditional DR is the reduction of complexity. “A DRaaS provider will typically offer a range of solutions including all the heavy lifting when it comes to planning, design, implementation and optimisation,” explains Creative ITC's report. Just like setting up a sizable cloud migration or ERP transformation project, DRaaS providers typically leverage their top tier, specialised talent to consult on the process at a granular level. Access to industry-leading expertise can be a huge benefit, particularly to SMEs, which might not have the in-house personnel to tackle such a project themselves. Delivered as a fully managed service, this can include server image and production data replication, disaster recovery run-book creation, automated server recovery, automated server failback, virtual desktop infrastructure, and network and functionality configuration. 

“DR is the outsourced provider’s sole focus, rather than an unwelcome add-on to already stretched internal IT teams. The provider has the time, skills and resources to treat DR as a full-time job. Which it is.” - Creative ITC, How Disaster Recovery as-a-Service helps financial services firms stay on the front foot


Lastly, as alluded to before, DRaaS companies don’t also have to focus on running every other aspect of an enterprise. With the mission critical status of security, compliance and a host of other issues, in-house IT teams frequently don’t have the resources or time to give DR the attention that it needs. The advantage of a dedicated DRaaS team “cannot be overstated,” notes Creative ITC’s report.

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Jun 15, 2021

Sustainability and PUE reduction in data centres

2 min
As green data centre design becomes mission critical, rigid evaporative media can be the key to reducing your PUE and increasing your sustainability. 

The data centre industry is at a crossroads. As demand for colocation, hyperscale cloud, and edge solutions continues to rise, operators and enterprises are also facing up to the reality that sustainable design and operating practice are a mission critical component of the modern data centre. Going green is no longer an optional extra.

Data centres are becoming an increasingly critical foundation that underpins the modern world, and the demand for them continues to grow exponentially each year. Data centres must remain in constant operation in order to provide the services for which customers depend on them. 

This mission critical need, combined with the sector-wide push towards reduced energy consumption and carbon footprint throughout the industry, is making the search for innovative evaporative media solutions that keep systems running at peak efficiency an equally mission critical priority.

The two main sources of energy consumption in a modern data centre are its IT equipment and the cooling infrastructure used to keep that equipment cool. A 2017 study found that energy consumption as the direct result of cooling data centre IT equipment can amount to over 40% of the total energy consumption in a facility. From air cooling to liquid and evaporative chillers, data centre operators, finding the right cooling solution for your facility is a top-of-mind goal for any data centre operator. 

Courtesy of Portacool
Courtesy of Portacool

Portacool: keeping it Kuul 

Based in Center, Texas, Portacool is a portable evaporative cooling solutions firm that has been pushing the boundaries of mission critical infrastructure cooling technology since it entered the market in 1990. 

Through constant embodiment of its five brand pillars - Safety & Liability, Total Cost of Ownership, Productivity & Performance, Sustainability & Social Responsibility, and Life & Comfort Enhancing Solutions - Portacool has grown steadily over the past 30 years, continually reinforcing its reputation for industry-leading cooling solutions. 

Portacool’s solutions have been successfully applied throughout the agricultural and horticultural, manufacturing, industrial, business, entertainment, sports, home, and hobby industries - “anywhere cooling is needed and traditional air conditioning is impractical or cost prohibitive.” 

The company’s sub-brand, Kuul, is Portacool’s answer to the growing need for reliable, sustainable cooling solutions in the data centre sector. Portacool manufactures three series of evaporative media – Kuul Control, Kuul Vitality and Kuul Comfort. Kuul Control is used in data centres, power generation and HVAC systems. Kuul Vitality is utilised primarily in the horticulture, poultry and swine industries. Kuul Comfort is exclusively made for usage in Portacool-branded portable evaporative coolers.

Kuul can help data centre operators lower their PUE dramatically, increasing the environmental sustainability of their facilities significantly as a result of its rigid evaporative media solutions. 

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