Google data centres hit green energy goals 4 years in a row
Google has reached its green energy goals for its data centres for the fourth consecutive year, matching 100 per cent of its global electricity use.
The U.S. tech giant achieved the milestone for its data centres based in Finland, Denmark, Iowa, Oklahoma, Oregon, which are operating on 90 per cent carbon-free energy.
Pichai mentioned in the same post that the company is “shifting data centre backup generation to batteries”, as well as “advancing time-based clean energy tracking and allowing Google Cloud customers to select the lowest carbon regions.”
In 2013, the company bought more renewable energy in line with its sustainable strategy, having purchased 35 per cent of its energy by the end of the year.
This number rose to 61 per cent in 2016, and by 2017, Google hit its 100 per cent renewable energy goal which it then maintained up until 2021.
Looking to the future, the company has also set two other targets including eliminating Scope 2 emissions and becoming completely carbon-free so that it can achieve its zero emission goal.
With it being Earth Day, let’s take a look at some of the renewable projects Google has started since 2020.
- Solar panels distributed across hundreds of public housing rooftops, providing clean energy in Singapore.
- First offshore wind project in the North sea to support the company’s Belgium data centre.
- Wind and solar projects to support Google data centres in and around states such as Oklohoma, Alabama, and Virginia.
According to the company, Google buys more than 50 renewable energy projects, totalling almost 5.5 gigawatts.
This is the same as the amount of power produced by around one million solar rooftops.
To enable it to achieve its carbon-free and zero-emission goals, Google is using carbon-technologies including large-scale battery storage and green hydrogen.
Equinix: Digital leaders expect changes to working patterns
A global report released by Equinix has revealed that digital leaders expect long-term changes to the way people work.
As part of the report, the data infrastructure company surveyed 2,600 IT decision-makers from several different businesses spanning 26 countries in the Americas, Asia-Pacific and EMEA regions. The study also highlighted the biggest technology trends affecting global businesses and how the COVID-19 pandemic has impacted digital infrastructure plans.
Talking about companies’ expansion strategies, Claire Macland, Senior Vice President of Global Marketing at Equinix, said: “Many companies are now investing more in their digital infrastructure to enable them to embrace a hybrid working model and thrive in the new world of work we all find ourselves in.
“Despite headwinds in many sectors, many organizations are continuing to expand physically and virtually into new markets and regions around the world”, she said.
The report drew the following conclusions:
- 64% of the 2,600 digital leaders surveyed believed there will be “long-term changes to both how and where people will work in the future.
- 57% of global companies intend to expand into new regions despite the effects of the pandemic
- 51% of businesses worldwide say they have rearchitected their IT infrastructure so that it can meet the demands of remote and hybrid working. Digital transformation has also been accelerated due to an increase in businesses’ technology budgets.
How might digital transformation be affected post-pandemic?
COVID-19 has demanded that companies make several changes to the way that they operate, including digital transformation. According to the study, 47% of those surveyed reported that they have accelerated their digital transformation plans because of the Coronavirus pandemic. A further 42% of organisations said their budgets have increased to keep up with the growth of digital transformation.
Another change in adapting to the pandemic was to businesses’ IT strategies with six in 10 companies saying that it has been revised in response to the situation. 58% said they are looking to invest in technology to “improve agility’ post-COVID.
When asked about their priorities for their digital strategy, 80% of respondents said that digitising their infrastructure was of utmost importance, while 57% viewed interconnection as a ‘key facilitator’ of digital transformation.
"This increasing focus on digitization and expansion is one of the reasons why Equinix has continued to invest in its own growth. We completed 16 new expansions in 2020—our most active build year ever—and expect to continue to evolve Platform Equinix to support our customers as they continue on their digital transformation journey”, said Claire Macland.
Potential concerns disperse over expansion plans being halted by COVID-19
The study has also revealed that organisations’ previous concerns that the pandemic will negatively affect their business expansion plans have been lessened.
57% of businesses have said that they “still have plans” to expand into new regions and of that percentage, nearly two-thirds (63%) plan to do so virtually instead of investing in physical IT infrastructure.
The full Equinix report can be found here.