The role of a marketing leader includes a range of external and internal responsibilities, with the goal of driving growth and brand success. Key responsibilities include pioneering sustainable practices to embracing new technologies and shaping collaborative growth.
The role has greatly evolved with the rise of social media and AI, with marketing leaders finding new ways of reaching new standards for excellence.
In this list, we look at the roles of the Top 10 marketing leaders in the data centre sector.
10. Richa Babbar, BDx
- Company: BDx
- Number of Employees: 500+
- CEO: Braham Singh
- Founded: 2022
BDx is among Asia's fastest-growing data centre providers, which specialises in colocation, managed services, and interconnection solutions for hyperscalers and operators, from Singapore to Hong Kong. BDx has invested over US$1bn to develop edge portfolios and offers a digital delivery accelerator model to support the digitalisation of APAC. Richa Babbar has over 15 years of professional marketing experience in telcom and data centres. In that time, he’s become an expert in building data centre solutions in cloud computing.
9. Page Haun, Cologix
- Company: Cologix
- Number of Employees: 200+
- Chairman: Bill Fathers
- Founded: 2010
Cologix supports digital infrastructure journeys across its edge and hyperscale edge data centres, with local teams ready to give their industry-leading expertise. Leading the marketing team is Page Haun, who is a leader in building, scaling and transforming businesses, with strong ESG experience that benefits her work in a more sustainable sector. Educated at Harvard and Vanderbilt University, Page began her career as a strategy consultant. She later climbed the ranks to receive experience in marketing, sales, and customer service, which all serve her well at Cologix.
8. Angela Adam, eStruxture
- Company: eStruxture
- Number of Employees: 200+
- CEO: Todd Coleman
- Founded: 2017
eStruxture is the biggest Canadian data centre provider, offering colocation and connectivity services across its 15 facilities. Angela has built her work around creating sustainable strategies to strengthen brand loyalty. Following eStruxture’s recent CA$1.8bn investment – which will be used to grow its national portfolio to meet the demand for data centre capacity – Angela celebrated this by thanking the whole eStruxture team.
“This investment fuels our passion for innovation and growth and I couldn’t be more excited about what the future holds.”
7. Mark Jobson, Prime Data Centers
- Company: Prime Data Centers
- Number of Employees: 200+
- CEO: Nicholas Laag
- Founded: 2017
Prime builds hyperscale and wholesale data centres for cloud providers, as well as AI and enterprise organisations. Prime’s goal is to be ‘the go-to infrastructure solutions partner’ and it will make its roots where customers’ needs next form. Mark has built a career of marketing excellence and leads progressive culture development. Recently, Prime Data Centers had a cooking competition, where Mark’s Italian Beef came in 11th place.
“Everyone’s stomachs were the real winners. Culture is key in your career choice. Choose wisely,” Mark shared.
6. Rebecca Wall-Morris, CyrusOne
- Company: CyrusOne
- Number of Employees: 500+
- CEO: Eric Schwartz
- Founded: 2000
Based in Dallas, CryrusOne runs more than 50 data centres across the USA and Europe, offering solutions for hyperscale companies. CyrusOne is enthusiastic about reaching critical sustainability goals and meeting the needs of AI-driven applications. Rebecca joined CyrusOne in 2018 and has more than 15 years of experience in corporate and mission-critical real estate. As Regional Marketing Director of CyrusOne, Rebecca leads the growth of the business in its existing locations, as well as new territories, with strategic integrated marketing.
5. Sammer Khalaf, STACK Infrastructure
- Company: Stack Infrastructure
- Number of Employees: -1000
- CEO: Brian Cox
- Founded: 2019
STACK Infrastructure builds a suite of campus, build-to-suit and colocation in the Americas, EMEA and APAC, offering the reach needed by hyperscale and enterprise companies. The company recently shared news of a 48MW expansion at the premier connectivity hub in Texas, offering shell or turnkey solutions, with the initial 12MW of capacity set for delivery by October 2026. Sammer is a transformational marketing leader who is driven by overcoming obstacles and advancing standards of excellence. His expertise is in business development and market research.
4. Arun Shenoy, Serverfarm
- Company: Serverfarm
- Number of Employees: -200
- CEO: Avner Papouchado
- Founded: 1999
ServerFarm is on a mission to maximise data centre infrastructure efficiencies for service providers across communication, application, cloud and internal enterprise IT organisations. The company provides data centre oversight from facility to IT infrastructure, with a goal to assist customers in their innovation. Arun thrives in fast-paced and disruptive environments, which is what brought him to Serverfarm in 2018. He has over two decades of experience in software, services and technology markets and expertise in data centre and activity-based performance management.
3. Steven Lim, NTT GDC - North America
- Company: NTT GDC - North America
- Number of Employees: -1000
- CEO: Akira Shimada
- Founded: 1985
NTT is a carrier-neutral operator that supports cloud providers across North America, Europe, Africa and India. NTT meets infrastructure requirements with its innovative solutions, across its 95 data centres. Steven is the Head of Marketing and Product at NTT, where he directs the overall data centre product offering and accelerates awareness programmes. He established new data centre product design and managed the solutions engineering team in support of sales, to support the aggregation of data centre marketing at NTT globally.
2. Adam Berlew, Equinix
- Company: Equinix
- Number of Employees: 13,000+
- CEO: Adaire Fox-Martin
- Founded: 1998
Equinix supports digital leaders to utilise the infrastructure they need to power their success, by giving access to partners and possibilities. With Equinix, businesses can scale up and out. Equinix’s data centres are designed with energy efficiency in mind and the company has invested more than US$129m in upgrades and improvements. Equinix has also set a goal to be climate neutral by 2030, across its global portfolio and data centre platform. Adam Berlew understands that the future is one fueled by a desire for decarbonisation and balancing this with the power of AI.
“AI is changing everything. Equinix is in the centre with its AI ready data centres,” he said. Adam has decades of success across cloud and technology services. He worked at Google in its Cloud AI & Industry Solutions sector and spent seven years at Dell.
1. Sue Jones, Digital Realty
- Company: Digital Realty
- Number of Employees: 3000+
- CEO: Andrew Power
- Founded: 2004
Digital Realty offers data centre, colocation and interconnection solutions. Its data centre platform, PlatformDIGITAL, offers customers a secure data meeting place, alongside its 300 facilities in over 20 countries. Sue Jones is the Senior Vice President of Global Marketing at Digital Realty, where she offers her expertise in structuring high performing marketing teams and new market penetration, which she has developed over three decades. Sue is also the Co-Founder of the EMEA chapter of Digital Realty's Women's Leadership Forum. She recently travelled to APAC, to meet with her NTT peers.
“It was a pleasure to meet with colleagues in Singapore, South Korea and Japan,” she shared. “I really enjoyed our discussion about diversity and culture. Let's continue to be open to growing and learning from each other, no matter where we are across the globe, every day we can teach each other something new!” Spoken like a true marketing leader.
To read the full story in the magazine click HERE
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